Skip to main content

Marketing & International Business 市場學及國際商務: Books 書籍

Welcome to our library guides! Here you can find useful information such as how to search for journal articles, printed or electronic books, etc relating to this subject. 歡迎使用本指南!你可以在這裡學到如何尋找與這科目有關的期刊文章、印刷本書籍和電子書等參考資料。

Online Tutorial 網上教室

The video below shows you how to search for Print Books and E-Books in Library homepage.
以下影片示範如何在圖書館網頁尋找印刷本書籍及電子書。

 

按此收看中文版影片 按此收看中文版影片

 

Call Number relating to this subject 相關書籍的索書號

Books on Marketing and International Business can be found on the shelves according to the following classification codes:

你可依照以下的分類號碼,從書架上找到市場學及國際商務的書籍:

Classification Codes 分類號碼 Classification Outline 包含範圍
HD 49 49.5 Crisis Management and Overproduction, Inflation 危機管理, 生產過剩, 通脹
HD 62.2 62.8 Management of Special Enterprises 特殊企業管理
HD 2421 2429 Trade Associations 同業公會
HD 2709 2930.7 Corporations (Including International Business Enterprises, Diversification, Industrial Concentration, Public Utilities) 國際貿易企業, 多元化, 產業集中
HF 5001 6182 Business 商業
HF 5410 5417.5 Marketing, Distribution of Products 巿場學, 產品分銷
HF 5415.2 Marketing Research 巿場研究
HF 5415.32 5415.33 Consumer Behavior 消費者行為
HF 5438.5 Sales Promotion 銷售推廣
HF 5801 6182 Advertising 廣告
HF 6146.I58 Internet Advertising 網絡廣告

Responsible use of electronic resources 使用電子資源注意事項

Excessive downloading of electronic resources is prohibited. Violation may result in the suspension of access to the e-resources for the whole University. [Click here for additional information.]
嚴禁持續或過量下載電子資料。如有違反,版權持有人將會立即停止向所有香港公開大學讀者提供相關電子資源。[按此瀏覽詳情。]

Using e-resources outside campus 校外使用電子資源

E-books guide 電子書使用指南

How to reserve / renew? 如何預約/續借?

Contact Us 聯絡我們

phone number  2768 6777

email libwww@ouhk.edu.hk

Comments? 請給我們意見

How useful is this guide? 你認為這個指南有用嗎?
Very useful 非常有用: 1 votes (2.17%)
Useful 有用: 1 votes (2.17%)
Moderate 一般: 0 votes (0%)
Not useful 沒有用: 44 votes (95.65%)
Total Votes: 46